Re-Uz:
reusable cups
A commitment to eco-responsibility
The collaboration with Re-uz ® makes perfect sense. Driven by shared values of attachment to nature and sustainability, reuse is at the heart of the organization. Thanks to the reusable, unbreakable cups supplied by Re-uz ®, Défi Wind enables its participants and spectators to enjoy the moment while keeping the beach clean. A simple gesture to preserve the natural landscape and its rich ecosystem.
Paul Bru’s account of our collaboration,
Event Manager Wind Challenge
“Re-uz manufactures reusable cups, a concrete way of raising participants’ awareness of environmental issues. This eco-responsible commitment is essential for an event like ours, which takes place in the middle of nature.
In addition to the ecological aspect, these cups can be personalized, which brings real added value in terms of communication. Participants appreciate their design and keep them as souvenirs rather than throwing them away. It’s both a sustainable and strategic medium, and has become a real marketing tool for the organization.”
In addition to the ecological aspect, these cups can be personalized, which brings real added value in terms of communication. Participants appreciate their design and keep them as souvenirs rather than throwing them away. It’s both a sustainable and strategic medium, and has become a real marketing tool for the organization.”
